★ To be continued... ★ by REPARTO

‘To Be Continued...’ is the third collection that brings closure to the Allianz EGO era. This collection is the last one on this platform but it would be the connecting point for the nearest future of the brand. 

‘Continuará...’ or ‘To Be Continued...’ is a term used in the entertainment business, to leave an open final or in suspense. This collection is a bit more sad and dark than others. Showing a nostalgic and melancholic feel much stronger than ever, making an emphasis with these feelings because of their farewell. This collection would be starred by characters with a more personal background as: the pressure, leaving everything half way, the fear of becoming a TV broken toy or a love letter to your sixteen year old self. The colors that dominate this collection are the black and pink sharing stage with techniques like up cycling, reuse of second hand garments, lace and recycled polyester. On this collection the jewelry was in charge of the brand Jane Bardot.

In this campaign uses a dry cleaner as the main stage. A metaphor and reference of the end of an era and the new beginning that the brand has to face from now on. Combined with the ‘nesting syndrome’, a kind of behavior that is mainly produced in pregnant women. Its main effect is a state of hyperactivity that they go through during the last pregnancy period. It’s normally associated with a body response of anxiety of the new baby coming up, in our case this new era. We want to leave everything perfectly clean and ready for the upcoming cast of characters/collections to come.

PHOTOGRAPHY AITOR LASPIUR
CREATIVE DIRECTION ANA VIGLIONE + MARGIL PEÑA
STYLING MARTXEL MONTERO
MODELS RIRI + IONE + MARINA + JONE + AMINNA FROM UNO MODELS + CAILA FROM UNO MODELS + ABABACAR FROM UNO MODELS
HAIR & MAKE-UP ALBA CÓRDOBA
GRAPHIC DESIGN & ASSISTANT AITANA BLASCO
PHOTOGRAPHY ASSISTANT MARCOS JIMÉNEZ
STYLING ASSISTANT MALY
PRODUCTION CRIS
VIDEO JONE PODEROSO
JEWELRY JANE BARDOT