The cool kids from La Fam Amsterdam

SEPTEMBER 29, 2022 → WORDS ADRIÁN GOMIS EXPÓSITO

La Fam Amsterdam was initially created as a unisex clothing brand by the siblings Anna and Renze van Jaarsveld, but it soon began forming a community that unified all creative youth from all over the world across multiple creative disciplines connected through fashion. Empowering all creatives to express themselves in any possible way they desire, and to be themselves in their own unique way, La Fam is the home to today’s creative youth, having created a solid international fanbase with a strong identity. 

Artists like Dorian Electra from the USA, Angelé from France, NSG Music, and Easy Life from the UK, and upcoming artists like Lola Lolita from the UK, Yurufuwagang from Japan, Alicia Drayton from the USA, and Geeko from Belgium, are already part of this huge international family who believes in young talent. 

Regarding their stunning designs, La Fam is known for the wide variety of silhouettes they offer, from the popular varsity jackets to social media’s favorite multicolored tracksuits, and a long list of unique pieces and styles that will make you stand out from the crowd. Daring to not follow mainstream trends, they give you the opportunity to go crazy and step out of your comfort zone to become who you truly want to be and try new things. Are you dying to try that ‘00s look you’ve dreamt of? Just go for it! And this applies to everyone, as all the pieces are unisex and you can be whoever you want and express yourself in the most unique way. 

With a small team that works closely as a family to create the best content and the best clothes in town, the brand also achieves to organize really popular pop-up events, and through interviews and photoshoots with people from different cities like London, Paris, Brussels, and New York they create a close bond with the upcoming creatives. La Fam knows its way of encouraging people to know about other super-talented creatives they might have never heard of.

The brand has worked on multiple amazing collaborations, for example with Amsterdam-based club/concert hall Paradiso, and with Parisian designer Dutreuil, among many others. La Fam is currently working on new exciting partnerships so if you don’t want to miss out, make sure to keep an eye out on their Instagram and their website to see what’s coming next for La Fam and all the fans!

Don’t forget you can also buy their newest and coolest items on their website lafamamsterdam.com and in selected retailers in Amsterdam and Antwerpen Zeedijk60 & DNA Store.