Desigual × Collina Strada: Metarmophosister

APRIL 18, 2024 → WORDS ADRIÁN GOMIS EXPÓSITO

Desigual and Collina Strada have joined forces to launch Metarmophosister, a collaboration that celebrates transformation, courage, and fun. With a shared ethos of vibrant individuality, both brands merge fashion with social change and sustainability, using biodegradable, recycled, and organic fabrics like Lenzing Ecovero and recycled satins. Their commitment to eco-conscious design is matched by an embrace of artificial intelligence, which infuses the campaign’s graphic imagery with surreal scenarios, starring Ugly Worldwide, and invites all to explore a world of colour and experimentation.

The 17-piece collection, available in selected stores and online via Desigual’s website, reflects the unique essence of both brands. From ready-to-wear apparel to accessories, each item celebrates creativity and invites wearers to express their individuality boldly. With Metarmophosister, Desigual and Collina Strada offer a vibrant ode to self-expression and innovation in fashion.