Sometimes great creative projects emerge from tough moments and hard scenarios. Maybe we can call those “bursts of creativity”, or maybe we should just call them a way of “get by on your own”. Some people do it better than others. Anna Bermes burst into the fashion industry in July 2020, right after what probably were the worst five months for the XXI century’s society. And she did it with a really special project that unites some of the fundamental points of today’s industry demands: sustainability, responsibility, longevity. Those are some of the words that resonate in WEITER UNITED’s speech. But not only it is a speech, it is also a way of doing things.
WEITER UNITED is a brand that was born with the intention of elevating the office look through luxury casual bags - that’s how they like to call them. For the office, for travel, for business. The functionality and the quality of the bags make them an essential accessory.
Even if the “current casual” is not about going to the office or traveling, it will hopefully be soon. WEITER UNITED’s irruption into the fashion industry is proof that life goes on and the hectic day-to-day will be back. But please, let’s do it with responsibility. The old normal was not that normal.
PHOTOGRAPHY EDOUARD OLSZEWSKI
WEITER UNITED is a cosmopolitan brand with presence in three countries: Germany, France and Italy. The brand is german, it is designed in Paris, and manufactured in a family-run business in northern Italy. And as they say, “WEITER is designed for longevity”. These leather bags are not only designed for today, but also for future, because WEITER’s designs “will continue to support people in developing their own character tomorrow”. And most importantly, they call on people to be expressive, free and cool. To make WEITER UNITED’s pieces your own is essential. Every day.
PHOTOGRAPHY EDOUARD OLSZEWSKI